Wirral Works Wonders. Operators Discover Merseyside Magic.

12/5/2024

One of the Northwest’s best destinations for groups came under close scrutiny last week.

 

The Wirral in Merseyside – on the other side of the river to the city of Liverpool – was the subject of a fact-finding mission for the UK travel trade. 

 

Arranged by Steve Reed Tourism Ltd and working closely with Visit Liverpool, Visit Wirral and the Village Hotel and Spa in Bromborough, the two day event took in attractions and venues around the Wirral. Featuring a showcase series of visits, it also shone a light on the superb seaside resort of New Brighton.

 

Some of the attendees made maximum use of their visit by calling into the Ness Botanic Garden and the Mersey Ferries for a river trip. 

 

Hosted at the excellent Bromborough Village Hotel and Spa Hotel, the initiative welcomed a number of coach and tour operators and GTOS from around the country. At the hotel, Wirral attractions gathered together to meet the tour buyers in a face to face business workshop. There they met representatives of Visit Wirral and the coastal community cluster of tourism businesses. New Brighton itself demonstrated that they have a great combination of traditional seaside attractions and amusements including the excellent Floral Pavilion – right on the seafront overlooking the dramatic Perch Rock Fort.  

 

New Brighton also has a number of emerging attractions for groups including a street art trail, local crafts and eateries and – one to watch out for – a compelling underground tunnel experience which will be looking to host guided group visits in the future. Watch this space.

 

The group also enjoyed a fascinating guided tour of Port Sunlight Village – for long a popular and truly unique group destination.  

 

The whole occasion was filmed by Eastwood Media of North Wales with a view to promoting further the attractions and tourism businesses of the Wirral to the UK travel trade.

 

‘We were so glad to be asked to work in the Wirral and to be able to meet such an amazing group of people. The tourism businesses there really made a top effort for the tour planners and were able to show them some excellent attractions as well as some up and coming potential tour products,' says Steve Reed of Steve Reed Tourism Ltd.

 

Ends.

 

 


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