Watford Puts Out Group Red Carpet 27 July. ‘Sign Up Now’ Say organisers.


A town in the south of England is to welcome back coaches and groups with a special and fun-filled group experience day.

The Watford Day-Trip Group Showcase takes place on Tuesday 27th July. Group travel organisers and coach and tour operators are invited to sign up for this exclusive and complimentary event.


Showcasing a variety of attractions, restaurants, and top-class shopping, the one-day fact-finding mission will help tour planners schedule in Watford as a perfect coach-stop.


Organised by Visit Watford and Watford BID, the Showcase is arranged in conjunction with UK travel trade specialists Steve Reed Tourism Ltd of Hampshire. The event will be an opportunity for Watford tourism and hospitality businesses to encourage new generations of coach parties – and their spending power – to Watford.     


Featuring a tour of the vibrant town centre; lunch in a group-friendly restaurant; an exploration of the Atria Shopping Centre and, as a finale, a hugely enjoyable performance of a movie classic along with afternoon tea in the Palace Theatre.


The delegates will also meet hoteliers, attractions and a range of other tourism businesses during a ‘meet the tourism industry’ session in the Watford Jurys Hotel. 


Maria Manion is the CEO of Watford BID Ltd:

‘The tour planners will be able to sample our brand-new group offering and see for themselves how welcoming Watford businesses are to groups of visitors, says Maria.


‘Watford has the most perfect location for coach stops and can also offer a superb accommodation base option for wider touring. We can’t wait for them to have the full Watford experience!’.


The event commences at 09.30 and concludes around teatime.


Any tour planners wishing to attend should email steve@stevereedtourism.co.uk with details of organisation and attendees. Up to two people from an organisation or company can attend subject to eligibility and availability.